Konnect eMail – Strengthened AI Visibility for a SaaS Brand
International SEO and AEO/GEO for SaaS Brand
The Client
Konnect eMail is a SaaS solution based in Australia. The platform supports teams that need better email management, compliance, and collaboration inside the Microsoft ecosystem.
The Objective
- Boost visibility on AI platforms (ChatGPT, Google AI Overviews, Gemini) for high-intent prompts.
- Improve performance in target markets: United States, Germany, Canada, and Australia.
- Build a consistent, credible content engine (blogs + industry pages) to support discovery and conversion.
The Competition
A highly competitive SaaS space dominated by established brands, long-standing product ecosystems, and major players with higher authority.
Konnect eMail needed to show up not only on Google, but also inside AI-driven discovery journeys.
The Result
AI Platform Visibility
AI prompt share-of-voice: Konnect eMail appears in 14 out of 25 tracked “solution based” prompts on ChatGPT and Gemini
Google AI Overviews mentions: Featured in AI Overviews for 17 priority “integration based” queries, in multiple countries.
Quality leads: Due to the organic visibility and rankings, we have been able to achieve consistent qualified leads monthly.
What stood out for us was the quality of the writing and the thinking behind it. The content finally felt enterprise-ready, clear, accurate, and aligned with how buyers in the Microsoft 365 ecosystem evaluate solutions. The team has been extremely responsive, and we ha’ve seen meaningful improvements in our AI visibility across platforms like ChatGPT and Google AI Overviews.
Strong Visibility on ChatGPT
Prompt: “SharePoint and Outlook Email Management”
Result: Konnect eMail shown just after Harmon.ie
Recommended on Google AI Overviews
Query: “email to sharepoint integration”
Result: Google AI Overviews suggests Konnect eMail as an Add-in/Connector
So, here’s what we did to achieve this impact
Our AI + SEO Strategy for Konnect eMail
Understanding the product, market goals, and deep competition analysis
When Konnect eMail came to us, the challenge wasn’t just rankings, it was standing out in a category where bigger brands dominate mindshare. They also wanted to grow in specific geographies (US, Germany, Canada, Australia), and needed content that could compete in quality and depth.
We began by:
- Understanding product positioning inside the Microsoft 365 ecosystem (Outlook + SharePoint workflows)
- Mapping buyer intent (compliance, governance, productivity, filing, records management)
- Running deep competitor analysis to identify content gaps, page gaps, and messaging gaps
- Identifying the AI discovery “surfaces” that mattered most for this category (ChatGPT-style evaluation queries + AI Overviews style summaries)
Building AI-first visibility (ChatGPT, Gemini, Google AI Overviews)
To win AI visibility, we focused on making it easy for AI systems to confidently associate Konnect eMail with the right use-cases and keywords.
This included work such as:
- Creating and strengthening category signals (what the product is, where it fits, who it’s for)
- Developing content that answers comparison-style and solution-selection prompts (the kind buyers ask AI tools)
- Structuring pages to improve “extractability” (clear definitions, scannable sections, FAQs, crisp feature mapping)
- Reinforcing entity credibility through consistent product naming, use-case language, and supporting detail across the site
- Adding supporting pages that help AI understand “email to SharePoint integration” as a core capability cluster
Our goal was that when someone asks AI tools what to use for SharePoint + Outlook email management, Konnect eMail shows up as a legitimate contender.
Upgrading the website with content that competes in enterprise conversations
Konnect eMail needed content that felt authoritative and not generic.
We strengthened the website through:
- Higher-quality blog content that targets real Microsoft 365 pain points (governance, compliance, filing workflows, team collaboration)
- Industry-specific and use-case pages aligned to how regulated and process-driven teams evaluate email management tools
- Internal linking improvements so blog content supports product/solution pages (and not just traffic)
- Stronger CTAs and clearer conversion pathways across content
This improved both traditional SEO relevance and AI platform understanding, because the website started to look like a true knowledge hub, not just a product brochure.
Focused geo-intent alignment for priority markets
Since the target markets were the US, Germany, Canada, and Australia, we ensured content and positioning aligned with the kinds of queries and compliance expectations that show up across these regions, especially for Microsoft 365 environments where governance requirements are part of the buying decision.
Ongoing impact
Konnect eMail is now earning visibility in AI-driven results where prospects shortlist tools early, often before clicking websites.
If you’re a growing SaaS business competing with larger brands, we help you win visibility where modern discovery happens: Google Search + AI Overviews + ChatGPT-style platforms- using deep strategy, credible content, and execution that’s built for performance.
P-TAL- Handcrafted Cookware and Tableware
Secured top rankings for festival & house-warming gifting keywords
The Client
PTAL is a premium e-commerce brand offering handcrafted utensils and tableware made of brass, copper and kansa.
The Objective
- To create search engine dominance in the gifting category
- Drive high volume of organic traffic for Diwali, Dhanteras and House warming gifts
The Competition
The gifting category is one of the most competitive search categories as it included established utensil brands, lifestyle marketplaces, and pure-play gifting sites all targeting the same keywords, especially around festival peaks.
The Result
- Ranking in top 3 for over 50 house warming related keywords
- Secured #1 position for Dhanteras keywords
- Achieved 1st page position for Diwali gifting keywords
- Substantial growth in organic traffic through gifts related search queries
Their team is excellent in the work they do, they have been handling entire SEO for us since the last 8-10 months and their work has been solid.
Rankings
Ranking # 2 on “gifts for house warming ceremony”, just below the gifting giant of India
Ranking #1 on Dhanteras Gifts
Position #2 for “Best Diwali Gifts for Family”
Google’s 1st page ranking on “Gifts for Diwali”
Know how we achieved these results
Our SEO Strategy for Gifting Keywords for P-TAL
Gifting is an extremely competitive domain, thus, we strategised to prepare in advance for the target festivals and events like house warming etc. Some of our key strategies included
- Ensuring the technical health of our website
- Conducting a thorough competition and keywords analysis for the category
- Creating landing pages targeting specific bucket/category of keywords
- Creating content for the webpages viz a viz doing informative blogs around the festivals and gifting ideas
- Dividing keywords buckets in primary and secondary keywords and optimizing the pages meticulously with meta tags and schema
- Creating high quality backlinks from niche sites to improve the credibility of the page
- Regular crawling of the pages and ensuring relevant gift hampers are getting added to the pages
The Result – A happy client and a satisfied GA Team!
The client has achieved outstanding online visibility on gifts related search queries, which has resulted in instant growth of organic traffic on their website. These are high-intent search queries, thus boosting the conversion rate on the website!
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Alamo Ad Valorem- Professional Services in Texas
50+ highly competitive keywords on Google’s top Rankings
The Client
Alamo Ad Valorem is a team of property tax advisors operating in and around the San Antonio area and offering services to Commercial and Residential clients.
The Objective
- To build a strong visibility in Google’s 3 pack
- Achieve presence on ChatGPT for relevant searches
- Generate high-quality leads in San Antonio and nearby areas
The Competition
Decade old companies with strong presence across the USA
The Result
Rankings
- Ranking on top positions for highly competitive keywords
- Strong visibility on Google AI Overviews and ChatGPT
- Secured position on multiple keywords in the Google-3 pack
- Phenomenal increase in organic leads, both commercial and residential
At first, I was skeptical about outsourcing SEO to India, but after speaking to Growth Accelerators team I was convinced by their approach. Their communication is seamless and I am always updated on our progress. They understand the nuances of my business which is crucial when working on such a specialized field.We would absolutely recommend GA to anyone looking to outsource their SEO!
Rankings
Map and Search ranking for transactional keyword
Ranking on Google AI Overviews
AI SEO Result- Presence on ChatGPT
Google Map Ranking – Only consultant ranking between government websites
Know how we achieved these results
Our SEO Strategy for Alamo Ad Valorem
Understanding the Business, Goals, and SEO Strategy
We began by thoroughly understanding the client’s business and industry. Based in San Antonio, the client provides property tax consultancy services to both residential and commercial clients, with a strong focus on building authority in Bexar County and across the San Antonio area. Since the website was brand new and it was their first SEO initiative, we carried out a comprehensive competitor analysis and developed a robust SEO strategy tailored to meet their goals.
On-Page SEO and Content Strategy
Our on-page strategy focused on creating high-quality content with the user at the center. We added FAQs based on real queries the client frequently received, ensuring the site addressed user intent directly. Case studies were also integrated to strengthen credibility and improve conversion rates.
Building Resources for Users
To enhance user experience and establish authority, we created and added useful resources such as calculators and multiple intent-based blog posts aligned with the latest tax law changes. A dedicated FAQ page was also introduced to improve website trustworthiness and support long-tail keyword rankings.
Google Maps Optimization
From a local SEO perspective, we optimized their Google Business account, created a strong mechanism for reviews and added relevant posts. Along with this we ensured that high quality local citations are being created.This significantly increased the client’s local leads.
AI SEO Integration
Recognizing the fast-evolving SEO landscape, we adopted AI-driven strategies. Regular optimization was carried out in line with changes in AI search platforms. We implemented an LLM SEO (Large Language Models SEO) approach to help the client appear on AI-powered platforms like ChatGPT and Google AI Overviews for competitive, location-specific keywords.
Off-Page SEO and Link Building
We conducted ongoing competitor backlink analysis to uncover link opportunities and built high-quality backlinks on authoritative websites. This strategic link-building approach enhanced the site’s domain authority and supported long-term organic growth.
The Result – A happy client and a satisfied GA Team!
The client has achieved outstanding online visibility not just on search engines, but also across leading AI platforms like ChatGPT and Google AI Overviews. Their relevant website traffic has shown substantial growth, and they are now generating high-quality leads from both residential and commercial clients, fueling remarkable business growth.
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SALTY – Fashion Jewellery Online
From Start - up to 152k monthly
organic traffic in 15 months
The Client
SALTY is a fashion jewelry brand and had a vision to become a go-to destination for both men’s jewelry and women jewelry enthusiasts
The Objective
- Increase in Organic Traffic
- Larger pool of keywords on 1st page
- Increase in organic transactions on the website
The Competition
The competitors were not only other fashion jewelry brands, but also popular marketplaces like Myntra, Ajio, Nykaa Fashion and Amazon.
The Result
Rankings
1 – Google 1st page ranking for ~1,100 keywords
2 – Google Top 3 positions for ~300 keywords
3 – In total ~14.8k keywords in SERP
Traffic
1 – Organic traffic growth from 721 to 152k in 15 months
We worked with Growth Accelerators team to improve digital presence and SEO for SALTY and were really happy with the quality of work. They are super professional and organised in the work they undertake and deliver quality results. Recommended.
Kanishk Garg
Co-Founder, SALTY
Rankings
From 13 Keywords to 1,100 keywords on Google 1st Page
Traffic
Organic Traffic from 721 to ~152k in 15 months
So, here's what we did to achieve these results
Keyword Research and Competitor Analysis
We carried out keyword research using SEMrush, Google’s Keyword Planner and Google Search Console (since it was already setup earlier by client)
The competitors were not only other fashion jewelry brands, but also popular marketplaces like Myntra, Ajio, Nykaa Fashion and Amazon. A very detailed keyword research was done to identify the combination of keywords our competitors were ranking on.
Based on our research a comprehensive list of keywords were prepared which aligns to client’s brand positioning, covers their categories and targets the type of audience which is relevant to client’s business
This laid down a rock-solid foundation to start with our SEO implementations.
Creation of Event Pages
As per our business research and understanding of the industry, fashion jewelry witnesses peak during festival/events like Valentine day, Diwali, Rakshabandhan, Garba, Christmas, New Year etc. Hence, we suggested creation of specific event/festival based pages
Detailed keyword research was done, specific url suggestion and content suggestion was shared for creation of those pages. The key was to have those pages on the website atleast 2-3 months in advance
Creation of Metas, Technical SEO, On-page implementations were done for those newly created pages. Specific products suitable to the events were also suggested to be added there for higher transaction rates
What we achieved: Multiple event based keywords ranking on Google 1st page. As a result, we have seen high spike in organic traffic and transactions during these events/festivals season.
On – Page Optimization
Firstly, we started by assigning suitable header tags to headings and subheadings on every page, maintaining alignment with their respective page structures.
Next, we established internal links using anchor text rich in keywords, making certain that each page had at least one internal link leading to and from it. We employed a range of primary and secondary keywords, taking care to avoid duplicate keyphrases.
Furthermore, we incorporated alt text for all images across the website, ensuring that each description precisely represented the corresponding image.
Targeting through Blogs
The target audience is youth – college going students, young working population who would wear latest trendy office wear jewelry to workplace, casual gifting to friends and relatives. Keeping this in mind the blog topics were not just limited to fashion jewelry.
Idea was to bring more relevant audience to the website, hence blogs on latest office wear apparels, how to guides, fashion trends, gifting ideas, festival celebrations were posted on the website.
The blogs were optimized, and internal linking was done to our respective category/product pages.
This has helped in bringing relevant audience to the website and increased the popularity of the brand amongst the youth.
Adding more Collections
The journey never stops.
We exploded our keyword horizon by adding more collection pages. After key categories and event-based pages, we suggested to have color-based pages. To cater to specific color based searches, we have suggested creation of respective pages.
The traffic boomed with the addition of many collection pages and targeting in-numerable combination of keywords.
Its still the beginning, key to successful SEO is strategize and re-strategize, we will keep on adding other collection pages to make it a brand that appear for any probable combination of keyword when it comes to fashion jewelry for men and women
Off – Page Strategy
We did a detailed competitor analysis of backlinks using the software ahrefs. Then we did the research on clients existing content which is bringing maximum traffic.
Our strategy was writing link bait content to attract maximum links based on the research.
Aggressive backlinks were created with sites having high Domain Authority (DA) and Page Authority (PA)
𝘠𝘰𝘶𝘳 𝘴𝘶𝘤𝘤𝘦𝘴𝘴 𝘴𝘵𝘰𝘳𝘺 𝘴𝘵𝘢𝘳𝘵𝘴 𝘩𝘦𝘳𝘦! 𝘐𝘧 𝘺𝘰𝘶’𝘳𝘦 𝘭𝘰𝘰𝘬𝘪𝘯𝘨 𝘵𝘰 𝘴𝘤𝘢𝘭𝘦 𝘺𝘰𝘶𝘳 𝘰𝘳𝘨𝘢𝘯𝘪𝘤 𝘨𝘳𝘰𝘸𝘵𝘩, 𝘪𝘵’𝘴 𝘵𝘪𝘮𝘦 𝘵𝘰 𝘰𝘶𝘵𝘴𝘰𝘶𝘳𝘤𝘦 𝘚𝘌𝘖 𝘴𝘦𝘳𝘷𝘪𝘤𝘦𝘴 𝘵𝘰 𝘢 𝘵𝘦𝘢𝘮 𝘵𝘩𝘢𝘵 𝘥𝘦𝘭𝘪𝘷𝘦𝘳𝘴. 𝘙𝘦𝘢𝘤𝘩 𝘰𝘶𝘵 𝘵𝘰 𝘎𝘳𝘰𝘸𝘵𝘩 𝘈𝘤𝘤𝘦𝘭𝘦𝘳𝘢𝘵𝘰𝘳𝘴, 𝘢 𝘣𝘰𝘶𝘵𝘪𝘲𝘶𝘦 𝘚𝘌𝘖 𝘢𝘨𝘦𝘯𝘤𝘺 𝘵𝘳𝘶𝘴𝘵𝘦𝘥 𝘣𝘺 𝘴𝘮𝘢𝘭𝘭 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴𝘦𝘴 𝘸𝘰𝘳𝘭𝘥𝘸𝘪𝘥𝘦!
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AKW Consultants – Audting, Tax and Compliance Consultants in UAE
Organic traffic growth of ~500% in 24 months
The Client
AKW Consultants is a UAE-based firm offering a range of services including corporate tax, AML consulting, audit & assurance, and more. With growing competition in the region, they wanted to stand out in search results, attract the right audience, and turn that visibility into real business leads.
The Objective
- Secure top rankings for corporate tax and AML consulting search terms in Dubai and across the UAE
- Strengthen local SEO to appear in Google’s Top 3 for high-intent service searches
- Increase organic website visibility and generate qualified inquiries from businesses
The Competition
AKW Consultants faced stiff competition from long-established regional firms and global consulting networks dominating the UAE tax and compliance market.
The Result
1 – Top rankings for corporate tax and AML-related keywords in the UAE
2 – Top 3 position on Google Maps for high intent keywords
3 – Growth of ~500% in organic traffic in 24 months
4 – Presence on AI platforms and Google AI overview
At AKW Consultants, we were looking to strengthen our digital presence, and partnering with Growth Accelerators has been a game-changer. The results have been outstanding - our traffic has grown tremendously, and our website visibility has improved noticeably. What we love most is how easy it is to connect with their team. They’re thorough, proactive, and always on top of the latest SEO trends, especially with the rapid changes driven by AI. We couldn’t be happier with the experience!
Traffic
Growth of ~500% in 24 months
Rankings
Ranking on Top in SGE (AI Overview)
#2 for keyword “Anti Money Laundering Consultant”
Maps Ranking in Top 3
Know how we achieved these results
Our SEO Strategy for AKW Consultants
Understanding the Brand, Goals & SEO Audit
We began by thoroughly analyzing AKW’s services, industry strengths, and target audience. A detailed SEO audit identified technical issues, content gaps, and opportunities to rank for high-intent keywords related to corporate tax and AML consulting. Competitive research revealed where AKW could gain an edge despite a crowded market.
Technical SEO
We improved site performance, mobile responsiveness, and crawlability, added schema markup, and enhanced overall site structure laying the foundation for consistent search engine indexing and ranking growth.
Service Page Optimization
Corporate Tax and AML Compliance pages were restructured with in-depth, user-focused content addressing pain points for UAE businesses and highlighting AKW’s credibility and track record. Meta titles, descriptions, and headings were fully optimized to target Dubai and UAE search intent.
Content Strategy
We developed resource-style content, including blogs on corporate tax regulations, AML compliance updates, and company formation in Dubai. These positioned AKW Consultants as a trusted knowledge partner and improved keyword coverage.
Off-Page SEO Push
High-quality backlinks were built from UAE business portals, local directories, and industry news sites. Local SEO citations strengthened AKW’s Google Maps presence, helping them consistently rank in the Top 3.
The Result – A happy client and a satisfied GA Team!
Client is getting consistent organic enquiries. Growth of ~500% in 24 months with 600+ keywords in SERP. Their website is ranking in Top 3 positions in Google maps. The visibility is not limited to search engines, they have good visibility across AI platforms like ChatGPT, Perplexity, Google AI Overviews.
Ohria Ayurveda – Ayurvedic Skin and Hair Care Products
94% increase in organic traffic in 12 months
The Client
Ohria Ayurveda is a luxury Ayurvedic wellness brand blending time-tested Ayurvedic wisdom with modern skincare science, offering natural, chemical-free products rooted in ritual, self-care, and holistic well-being.
The Objective
- To boost Google presence and achieve top rankings for niche Ayurvedic products and tools
- Higher organic conversions, reducing reliance on paid ads
The Competition
Ohria Ayurveda’s competitors are ranking from big names in the luxury Ayurveda domain to the mass brands selling skin care and hair care products.
The Result
Rankings
1 – Google 1st page ranking for ~187keywords
2 – Google Top 3 positions for ~61keywords
3 – In total ~1600keywords in SERP
Traffic
1 – Achieved a 94% increase in organic traffic over 12 months, growing from 6,676 to 12,967.
I have had the opportunity to collaborate with them for a considerable amount of time now, and I find them to be an exceptional team that is highly supportive and capable of producing quality work. I highly recommend their services for their professionalism and efficiency.
Rankings
Ranking #2 on “Ghee Cream” in organic results
Ranking for the web results”Luxury Ayurveda brands in India”
Ranking on top on Google AI overview (AI SEO)
Traffic
94% increase in organic traffic in 12 months
Know how we achieved these results
SEO Strategy for Ohria Ayurveda to Enhance Website Visibility
To grow organic traffic and enquiries, we crafted a performance-driven SEO strategy aligned with Ohria Ayurveda’s niche positioning Skin care and Hair Care Products.
Technical SEO Implementation
- Conducted a comprehensive site audit to fix crawl errors, improve site speed, mobile responsiveness, and Core Web Vitals
- Structured internal linking for category, skin care, hair care, bath & body, wellness, and rituals pages to enhance crawl depth and authority flow
- Implemented schema markup for products, FAQs, and blogs to create visibility on SERP features and AI Overviews
Keyword Research and Competitor Analysis
- Based on competitor research, we recommended several new collection pages targeting high search volume keywords to enhance visibility and traffic
- Developed blog content focused on Ayurvedic skin and hair care, ingredient education, and seasonal self-care to drive consistent organic traffic and audience engagement.
- Added FAQs and content to target zero-click searches, capture featured snippets, and enhance visibility in Google’s AI Overviews.
- We optimized the Google Merchant Centre to enhance product visibility on Google and also optimized YouTube videos to improve rankings and strengthen overall brand visibility
Off – Page Strategy
- Conducted detailed competitor backlink analysis using Ahrefs, SEMrush, and other tools.
- Executed an aggressive backlink campaign targeting websites with high Domain Authority (DA) and Page Authority (PA)
The Result – A happy client and a satisfied GA Team!
𝘠𝘰𝘶𝘳 𝘴𝘶𝘤𝘤𝘦𝘴𝘴 𝘴𝘵𝘰𝘳𝘺 𝘴𝘵𝘢𝘳𝘵𝘴 𝘩𝘦𝘳𝘦! 𝘐𝘧 𝘺𝘰𝘶’𝘳𝘦 𝘭𝘰𝘰𝘬𝘪𝘯𝘨 𝘵𝘰 𝘴𝘤𝘢𝘭𝘦 𝘺𝘰𝘶𝘳 𝘰𝘳𝘨𝘢𝘯𝘪𝘤 𝘨𝘳𝘰𝘸𝘵𝘩, 𝘪𝘵’𝘴 𝘵𝘪𝘮𝘦 𝘵𝘰 𝘰𝘶𝘵𝘴𝘰𝘶𝘳𝘤𝘦 𝘚𝘌𝘖 𝘴𝘦𝘳𝘷𝘪𝘤𝘦𝘴 𝘵𝘰 𝘢 𝘵𝘦𝘢𝘮 𝘵𝘩𝘢𝘵 𝘥𝘦𝘭𝘪𝘷𝘦𝘳𝘴. 𝘙𝘦𝘢𝘤𝘩 𝘰𝘶𝘵 𝘵𝘰 𝘎𝘳𝘰𝘸𝘵𝘩 𝘈𝘤𝘤𝘦𝘭𝘦𝘳𝘢𝘵𝘰𝘳𝘴, 𝘢 𝘣𝘰𝘶𝘵𝘪𝘲𝘶𝘦 𝘚𝘌𝘖 𝘢𝘨𝘦𝘯𝘤𝘺 𝘵𝘳𝘶𝘴𝘵𝘦𝘥 𝘣𝘺 𝘴𝘮𝘢𝘭𝘭 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴𝘦𝘴 𝘸𝘰𝘳𝘭𝘥𝘸𝘪𝘥𝘦!
Lawn Pro of the Carolinas – Best Lawn Care Company in North Carolina
Generated qualified leads and strengthened local presence in Mooresville, Troutman, Cornelius, and Davidson.
The Client
Lawn Pro of the Carolinas is a trusted lawn care and landscaping company serving homeowners across North Carolina. Known for their attention to detail and reliable service, they offer everything from regular lawn mowing to fertilization, weed control, and full-scale landscape design.
They use top-quality equipment, eco-friendly products, and a personalized approach to help their clients achieve beautiful, healthy lawns.
The Objective
- To secure top-of-page visibility on service-focused keywords.
- To generate qualified leads from their key service areas: Mooresville, Troutman, Cornelius, and Davidson.
- To strengthen local brand authority and become the first choice for premium lawn care services in North Carolina.
The Competition
Local landscaping businesses, independent lawn care providers, and national chains with regional franchises across North Carolina, especially in core areas like Mooresville and neighbouring towns.
The Result
Lawn Pro of the Carolinas saw incredible growth from our SEO efforts and the client couldn’t be happier. Over the past two years, here’s what we achieved:
Our strategic efforts delivered outstanding performance gains over the last two years:
- Top 3 rankings for multiple high-intent localised keywords, driving highly qualified, relevant traffic.
- High increase in calls and messages from Google My Business leading to more bookings.
- Secured visibility in featured snippets and AI Overview results.
These guys know their stuff. I didn’t have to do much, very responsive and got me showing up locally. Happy with the SEO results.
Chris Ryan
Founder at Lawn Pro of the Carolinas
Ranking #1 for “Custom Backyard Design Cornelius NC”
Ranking on AI Overview for “Lawn Aeration Services in Troutman NC”
Ranking on Featured Snippet for “Weed Control Company in Davidson NC”
Ranking on Google Map for “Lawn Aeration Company in Mooresville NC”
Know how we achieved these results
Our SEO Strategy for Lawn Pro of the Carolinas
Understanding the Brand, Goals & SEO Audit
Lawn Pro of the Carolinas wanted to become the top lawn care company in their local area by getting more local leads and showing up at the top of search results.
We began by deeply understanding their full range of services, quality promise, and hyper-local focus. This helped us create an SEO strategy that matched their goals.
We started with a full SEO check-up of their website looking at technical issues, content, site layout, and how easy it is to use. Then, we did detailed keyword research and studied their competitors to find the best local search terms that homeowners use when looking for lawn care and landscaping services.
Strategic SEO Implementation
Based on our findings, we executed a comprehensive SEO plan that included:
- Creating and optimizing dedicated service pages for core offerings, including mowing, fertilization, weed control, and landscape design.
- Developing tailored service pages for each priority location (Mooresville, Troutman, Cornelius, and Davidson) to maximize local relevance and capture hyper-local search intent.
- Crafting authentic, informative, and conversion-focused content aligned with local keywords and Lawn Pro’s brand voice.
- Strengthening internal linking and enhancing calls-to-action (CTAs) to guide users towards service inquiries and quote requests.
- Conducting detailed on-page optimization refining meta titles, descriptions, header structures, alt texts, and implementing local schema markup to boost local search visibility.
- Addressing technical improvements to enhance site speed, mobile performance, and overall usability, minimizing bounce rates and maximizing engagement.
Local SEO & Off-Page Authority Building
To reinforce local dominance and drive targeted traffic:
- We built high-quality backlinks from authoritative local business directories, and home improvement blogs.
- Optimized Google Business Profile and local listings to increase visibility in map-based and “near me” searches.
- Integrated local keywords naturally into service and blog content to strengthen relevance across all target cities.
Conclusion
What started as a goal to show up at the top of local search results has grown into a strong and steady way for Lawn Pro of the Carolinas to attract more customers. Today, it has helped the company become a top choice for reliable lawn care and landscaping services in North Carolina.
𝘠𝘰𝘶𝘳 𝘴𝘶𝘤𝘤𝘦𝘴𝘴 𝘴𝘵𝘰𝘳𝘺 𝘴𝘵𝘢𝘳𝘵𝘴 𝘩𝘦𝘳𝘦! 𝘐𝘧 𝘺𝘰𝘶’𝘳𝘦 𝘭𝘰𝘰𝘬𝘪𝘯𝘨 𝘵𝘰 𝘴𝘤𝘢𝘭𝘦 𝘺𝘰𝘶𝘳 𝘰𝘳𝘨𝘢𝘯𝘪𝘤 𝘨𝘳𝘰𝘸𝘵𝘩, 𝘪𝘵’𝘴 𝘵𝘪𝘮𝘦 𝘵𝘰 𝘰𝘶𝘵𝘴𝘰𝘶𝘳𝘤𝘦 𝘚𝘌𝘖 𝘴𝘦𝘳𝘷𝘪𝘤𝘦𝘴 𝘵𝘰 𝘢 𝘵𝘦𝘢𝘮 𝘵𝘩𝘢𝘵 𝘥𝘦𝘭𝘪𝘷𝘦𝘳𝘴. 𝘙𝘦𝘢𝘤𝘩 𝘰𝘶𝘵 𝘵𝘰 𝘎𝘳𝘰𝘸𝘵𝘩 𝘈𝘤𝘤𝘦𝘭𝘦𝘳𝘢𝘵𝘰𝘳𝘴, 𝘢 𝘣𝘰𝘶𝘵𝘪𝘲𝘶𝘦 𝘚𝘌𝘖 𝘢𝘨𝘦𝘯𝘤𝘺 𝘵𝘳𝘶𝘴𝘵𝘦𝘥 𝘣𝘺 𝘴𝘮𝘢𝘭𝘭 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴𝘦𝘴 𝘸𝘰𝘳𝘭𝘥𝘸𝘪𝘥𝘦!
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Crème Castle – Custom Cakes in India – A D2C bakery brand
Achieved a major milestone with over 3,500 keywords ranking in the top 3 positions on Google.
The Client
Crème Castle is a designer cake studio that deals in customised cakes and desserts. With 20+ stores and kitchens across Delhi NCR, Crème Castle offers over 5,000 unique cake designs, catering to birthdays, anniversaries, themed parties, and festivals. The brand was also featured on Shark Tank India and is now focused on expanding its footprint across India.
The Objective
- Achieve the #1 ranking on Google for all relevant keyword permutations.
- Establish a strong local presence in cities with physical store locations.
- Reduce Google Ads spending by organically ranking for high-volume search keywords.
The Competition
Large size gifting companies and bakeries along with the local cake shops
The Result
Rankings
1- Over 3,500 keywords are ranking in the top 3 positions on Google.
2- Achieved #1 ranking for high-volume keywords—for example, “anniversary cakes” (monthly search volume: 165,000), significantly reducing Google Ads spend in this category.
3- Built strong visibility in newly launched Google features like “Popular Products” and “Stores Nearby” (introduced in September 2024).
Location-Based Growth in Organic Traffic (YoY: May 2025 vs. May 2024)
1- 25% growth in overall traffic from Delhi
2- 37.91% growth from Gurugram
3- 40.61% growth from Noida
4- 46.35% growth from New Delhi
Growth Accelerators team is outstanding in terms of optimisation. They are clinical and process oriented in their job that helps in effective results and keeping progress transparent. In current competitive landscape, this team is your go-to marketing partner. Highly recommended to everyone.
Pranjay Mittal
Founder at Creme Castle
Rankings
Ranking #1 on “Anniversary Cakes” in organic listings
Multiple Products Ranking on “Shops Nearby” section
Traffic
Exponential growth in organic traffic
Business Impact
- Client expanded operations pan-India with multiple sales offices
- Successfully launched a rental-based model due to demand spike
Know how we achieved these results
Our SEO Strategy for Crème Castle
Understanding the Brand, Goals & SEO Audit
Crème Castle, a fast-growing D2C bakery brand with 20+ outlets in Delhi NCR, set out with a clear goal: to dominate Google search results for high-intent, celebration-based keywords such as “anniversary/birthday/wedding cakes” and drive qualified, location-specific traffic that leads to conversions.
We began by understanding their USPs including over 5,000 unique cake designs, custom cake delivery in just 2 hours, and a vision to expand across India. This helped us craft an SEO strategy that supported their business and brand goals.
We conducted a comprehensive SEO audit, assessing the site’s technical structure, UX, page speed, and content quality. This was followed by deep keyword research and competitor benchmarking to identify high-potential search terms within the celebration and occasion-based cake segment.
Strategic SEO Implementation
Based on our findings, we implemented a custom SEO strategy that focused on improving both discoverability and user experience. Key actions included:
- Creating and optimizing dedicated landing pages for top-performing product categories such as anniversary cakes, birthday cakes, and designer cakes
- Writing non-keyword-stuffed, engaging content that aligned with Crème Castle’s brand voice and connected with celebration-driven search intent
- Adding structured FAQs, detailed product descriptions, and rich snippets to increase visibility in featured snippets and improve time on page
- Performing on-page SEO including optimized titles, meta descriptions, alt text, and schema markup for product and category pages
- Resolving technical issues, improving site speed, and optimizing for mobile performance to reduce bounce rates and increase usability
Google Merchant Center Optimization
To create Crème Castle’s presence on Google’s new sections like Popular products and Fresh cakes, we initiated a comprehensive product level optimization. Considering the brand has over 70K product pages, this required a strategic approach which is a mix of best SEO practices and automation. With our consistent efforts we placed Crème Castle right against the big gifting giants like FNP and IGP.
Google My Business
Managing the company’s presence through Google My Business (google maps) profile was the key to get them boost in their daily orders. We optimized their Google maps, regular new cake images are added, posts are done and developed a robust client reviews mechanism.
Off-Page SEO & Local Link Building
To amplify results, we executed a targeted off-page SEO strategy with a strong focus on local link-building. We:
- Acquired backlinks from high-authority food blogs, local directories, and gifting websites
- Built niche-relevant links that reinforced product page authority
- Analyzed competitor backlink profiles to identify untapped opportunities
- Prioritized celebration-specific keywords for local markets like Delhi, Noida, Gurugram, and New Delhi
The Result – A happy client and a satisfied GA Team!
Crème Castle continues to dominate high-intent search categories and attract qualified, purchase-ready traffic that’s directly contributes to online orders and brand recognition.
What started as an SEO partnership has turned into a sustainable growth engine for the brand sweetening success!
𝘠𝘰𝘶𝘳 𝘴𝘶𝘤𝘤𝘦𝘴𝘴 𝘴𝘵𝘰𝘳𝘺 𝘴𝘵𝘢𝘳𝘵𝘴 𝘩𝘦𝘳𝘦! 𝘐𝘧 𝘺𝘰𝘶’𝘳𝘦 𝘭𝘰𝘰𝘬𝘪𝘯𝘨 𝘵𝘰 𝘴𝘤𝘢𝘭𝘦 𝘺𝘰𝘶𝘳 𝘰𝘳𝘨𝘢𝘯𝘪𝘤 𝘨𝘳𝘰𝘸𝘵𝘩, 𝘪𝘵’𝘴 𝘵𝘪𝘮𝘦 𝘵𝘰 𝘰𝘶𝘵𝘴𝘰𝘶𝘳𝘤𝘦 𝘚𝘌𝘖 𝘴𝘦𝘳𝘷𝘪𝘤𝘦𝘴 𝘵𝘰 𝘢 𝘵𝘦𝘢𝘮 𝘵𝘩𝘢𝘵 𝘥𝘦𝘭𝘪𝘷𝘦𝘳𝘴. 𝘙𝘦𝘢𝘤𝘩 𝘰𝘶𝘵 𝘵𝘰 𝘎𝘳𝘰𝘸𝘵𝘩 𝘈𝘤𝘤𝘦𝘭𝘦𝘳𝘢𝘵𝘰𝘳𝘴, 𝘢 𝘣𝘰𝘶𝘵𝘪𝘲𝘶𝘦 𝘚𝘌𝘖 𝘢𝘨𝘦𝘯𝘤𝘺 𝘵𝘳𝘶𝘴𝘵𝘦𝘥 𝘣𝘺 𝘴𝘮𝘢𝘭𝘭 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴𝘦𝘴 𝘸𝘰𝘳𝘭𝘥𝘸𝘪𝘥𝘦!
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Seedee – Stair Climbing Wheelchair
Boost in Organic Enquiries by 200% For a Niche Product- Wheelchairs designed specifically for stairs.
The Client
Seedee is an innovative mobility solution provider helping users easily navigate staircases with its battery-powered stair-climbing technology. Lightweight, foldable, and easy to use, it offers a practical alternative to stair-lifts that are ideal for homes, hospitals, and public spaces.Client is a high end landscape design company in New York.
The Objective
- Increase organic traffic across key regions of India
- Drive high-quality purchase and rental enquiries for stair-climbing wheelchairs
The Competition
Seedee operates in a highly specialized niche, competing not just with other wheelchairs but also with stair lifts, elevators, and imported stair-climbing solutions. Educating the market while building visibility was critical to achieving qualified leads.
The Result
Rankings
1 – Google 1st page ranking for ~51 keywords
2 – Google Top 3 positions for ~19 keywords
3 – In total ~292 keywords in SERP
Traffic
1 – Increase in traffic by over 1,727%
2 – 200% boost in purchase and rental enquiries across India
We have been using Growth Accelerators for the last four months and we have seen a huge jump in the number of people visiting our website. Over that, most importantly, our rankings have gone up, which has been very good for our business. Monisha has been hands-on with us, and guiding us step-by-step. She takes the pain to meet us every month, having a very detailed discussion, which is very useful for us to understand what's happening. I would highly recommend GA to my acquaintances and my partners going ahead. And I wish GA the best going in their business.
Jamshed Dalaal
Owner & Partner Seedee
Rankings
Ranking #1 on “Wheelchair for stairs” in organic listings
Ranking on top on Google AI overview (AI SEO)
Traffic
Increase in traffic by over 1,727%
Business Impact
- Client expanded operations pan-India with multiple sales offices
- Successfully launched a rental-based model due to demand spike
Know how we achieved these results
Our SEO Strategy for Seedee
Our client, Seedee, specializes in innovative stair-climbing wheelchairs aimed at individuals with mobility challenges. Their primary goal was to increase product visibility, educate users about its benefits over traditional stair-lifts, and generate quality leads through organic SEO.
Deep Audience Understanding
We mapped user personas ranging from:
- Elderly individuals and people with disabilities
- Caregivers and family members
- Hospitals, eldercare facilities, and B2B buyers
This clarity helped shape content that spoke directly to pain points and search behaviour.
Keyword Research & Content Optimization
We identified high-intent, underserved keywords around:
- “wheelchair for stairs”
- “stair climbing wheelchair India”
- “wheelchair for old age homes”
- “rental wheelchair for stairs”
The website underwent structural changes: new product pages, collection pages, and UX refinements to improve time-on-site and enquiry conversion rates.
Blog Content with Real-World Relevance
Collaborating closely with Seedee’s team, we produced value-rich blogs on:
- Home mobility aids
- Care for disabled or elderly individuals
- Accessibility innovations in India
These blog posts earned Featured Snippets and AI Overviews, helping build topical authority and attract highly relevant traffic.
Off-Page SEO Push
We performed an in-depth analysis of competitors’ backlink profiles to identify gaps and opportunities. Leveraging these insights and our experience, we crafted a focused link-building strategy aimed at acquiring links from high Domain Authority (DA) websites within the health, mobility, and assistive technology sectors. This not only strengthened the website’s authority but also played a key role in improving search engine rankings and organic traffic.
Strategic Differentiator
Unlike many SEO campaigns that target broad terms, our focus remained on niche, qualified intent, which helped Seedee reach the right people instead of just more people.
The Result – A happy client and a satisfied GA Team!
𝘠𝘰𝘶𝘳 𝘴𝘶𝘤𝘤𝘦𝘴𝘴 𝘴𝘵𝘰𝘳𝘺 𝘴𝘵𝘢𝘳𝘵𝘴 𝘩𝘦𝘳𝘦! 𝘐𝘧 𝘺𝘰𝘶’𝘳𝘦 𝘭𝘰𝘰𝘬𝘪𝘯𝘨 𝘵𝘰 𝘴𝘤𝘢𝘭𝘦 𝘺𝘰𝘶𝘳 𝘰𝘳𝘨𝘢𝘯𝘪𝘤 𝘨𝘳𝘰𝘸𝘵𝘩, 𝘪𝘵’𝘴 𝘵𝘪𝘮𝘦 𝘵𝘰 𝘰𝘶𝘵𝘴𝘰𝘶𝘳𝘤𝘦 𝘚𝘌𝘖 𝘴𝘦𝘳𝘷𝘪𝘤𝘦𝘴 𝘵𝘰 𝘢 𝘵𝘦𝘢𝘮 𝘵𝘩𝘢𝘵 𝘥𝘦𝘭𝘪𝘷𝘦𝘳𝘴. 𝘙𝘦𝘢𝘤𝘩 𝘰𝘶𝘵 𝘵𝘰 𝘎𝘳𝘰𝘸𝘵𝘩 𝘈𝘤𝘤𝘦𝘭𝘦𝘳𝘢𝘵𝘰𝘳𝘴, 𝘢 𝘣𝘰𝘶𝘵𝘪𝘲𝘶𝘦 𝘚𝘌𝘖 𝘢𝘨𝘦𝘯𝘤𝘺 𝘵𝘳𝘶𝘴𝘵𝘦𝘥 𝘣𝘺 𝘴𝘮𝘢𝘭𝘭 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴𝘦𝘴 𝘸𝘰𝘳𝘭𝘥𝘸𝘪𝘥𝘦!
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Todd Haiman – Premium Landscape Designer in NYC
Presence on ChatGPT, Gemini, Google SGE and Perplexity.
The Client
Client is a high end landscape design company in New York.
The Objective
Client had negligible organic traffic. They were looking for getting relevant organic traffic to the website.
The Competition
Competing against other high end New York landscape design companies that were on the front page for years.
The Result
1 – Monthly organic traffic increased from almost nil in Oct 2024 to 1,517 as of Jan 2025 (3 months of SEO only).
2 – Google not only awarded front page placement to for over 20 keywords in 3 months but also for some of the keywords, our client’s website featured 5 times on the front page!
3 – Google’s new AI feature called Search Generative Experience (SGE), mentioned the client by name. So not just the website, but client’s name was also given recognition by Google
4 – Client website positioned in SERP front page sections like “Images” Section giving visibility to his beautiful landscape creations in the form of pictures on the front page.
Our company was looking to optimize our online search performance. We performed a thorough search of SEO companies that worked in the small business category. We narrowed the search to six highly recommended companies and interviewed each one. It was clear after speaking with Parul that her team was the optimal choice for our company. After working with GA for just three months we have seen a dramatic upswing in our website traffic, our GMB profile is significantly approved, but most importantly we appreciate the conscientious response to our specific needs. We highly recommend their services!
Todd Haiman
Owner, Todd Haiman Landscape Design
Rankings
Snapshot of Google’s AI Tool “Search Generative Experience” mentions our client by name”
Google features our client into Images section 3 times
Traffic
Organic Traffic growth of ~94% in 4 months
Know how we achieved these results
Our SEO Strategy for Todd Haiman
Initial Understanding/Target Audience Profiling/Research
Growth Accelerators considers each SEO project as a custom SEO project and always starts with a thorough understanding of the client’s goals and objectives, their customer profiling and their existing online competition. If the business in local in its nature (like this one), then understanding the local landscape and needs.
Todd’s target audience are the high end New York Home owners that have busy lives and are looking for an oasis of peace and natural beauty within the bustling life of the world’s largest metropolitan city. At the very outset this means that the content writing, the choice of words, the layout has to appease a very demanding audience apart from being able to please the search engine robots.
So the content and its optimization needs to be loved by humans and robots alike!
Competitor Analysis and planning our SEO Game Plan
To conquer the front page, its important to know who is ruling the front page and map out their SEO strategy, their possible keyword universe, understand their backlink profiling etc. The client had stiff competition from other high end landscape design companies who had been on the front page of most search engines for years.
Hence, we had to do more than what we saw the competitors do. We researched to find some loopholes in the SEO of the existing competitors and take advantage of that.
Breaking down the Landscaping service into “specific” service pages to target important keywords
In the physical world, if you have to target different cities you erect different physical billboards in different cities. Think of service pages to be your online billboards that need to be erected/added to your website to target the local audiences in a more specific manner. Hence we broke down the landscape design services into more keyword specific services like “Rooftop and Terrace Garden Design”, “Backyard and Patio Design”, “Townhouse Garden Design”, “Brownstone Garden Design”, “Pergola Design”.
These targeted and keyword oriented service pages were meticulously designed, fully optimized and added to the website to establish to the search engines that our client is the Subject Matter Expert in these areas. Coupled with our manual indexing process, we were able to have Google quickly crawl and index each of these service pages and rank them on the front page!
Image SEO
High end landscape designing industry is a very visual industry. Beautiful real images of the creative work gets the attention of the audiences faster than long form texts written on the website. Hence we were eager to have Google bring our client’s images on the front page in the “Images” Section of the front page. This required that we have to meticulously SEO every single image on our client’s website and follow all the known “Image SEO” rules. Lo and behold, our client’s garden design images got featured multiple times in the images section of Google!
Google My Business (GMB) Optimization
The client’s GMB profile was dormant. We had to revive the same and optimize it smartly. Client worked with us to get Google reviews posted on his GMB profile and we kept the profile buzzing by adding relevant GMB posts. Soon the client’s GMB profile was ranking in the 3-pack section (map section) of the Google front page for most of the keywords that we targeted.
Off-Page SEO/Backlinks
Since our competition was with larger/established New York landscape design companies, we ensured very high quality backlinking/off page SEO for our client to ensure that we can capture and retain the top few positions on the Google front page. This included managing and keeping alive the client’s Pinterest profile, answering Quora questions on behalf of the client, posting blogs and articles on behalf of the client on reputed blogging platforms, posting images on infographic platforms etc.
The Result – A happy client and a satisfied GA Team!
𝘠𝘰𝘶𝘳 𝘴𝘶𝘤𝘤𝘦𝘴𝘴 𝘴𝘵𝘰𝘳𝘺 𝘴𝘵𝘢𝘳𝘵𝘴 𝘩𝘦𝘳𝘦! 𝘐𝘧 𝘺𝘰𝘶’𝘳𝘦 𝘭𝘰𝘰𝘬𝘪𝘯𝘨 𝘵𝘰 𝘴𝘤𝘢𝘭𝘦 𝘺𝘰𝘶𝘳 𝘰𝘳𝘨𝘢𝘯𝘪𝘤 𝘨𝘳𝘰𝘸𝘵𝘩, 𝘪𝘵’𝘴 𝘵𝘪𝘮𝘦 𝘵𝘰 𝘰𝘶𝘵𝘴𝘰𝘶𝘳𝘤𝘦 𝘚𝘌𝘖 𝘴𝘦𝘳𝘷𝘪𝘤𝘦𝘴 𝘵𝘰 𝘢 𝘵𝘦𝘢𝘮 𝘵𝘩𝘢𝘵 𝘥𝘦𝘭𝘪𝘷𝘦𝘳𝘴. 𝘙𝘦𝘢𝘤𝘩 𝘰𝘶𝘵 𝘵𝘰 𝘎𝘳𝘰𝘸𝘵𝘩 𝘈𝘤𝘤𝘦𝘭𝘦𝘳𝘢𝘵𝘰𝘳𝘴, 𝘢 𝘣𝘰𝘶𝘵𝘪𝘲𝘶𝘦 𝘚𝘌𝘖 𝘢𝘨𝘦𝘯𝘤𝘺 𝘵𝘳𝘶𝘴𝘵𝘦𝘥 𝘣𝘺 𝘴𝘮𝘢𝘭𝘭 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴𝘦𝘴 𝘸𝘰𝘳𝘭𝘥𝘸𝘪𝘥𝘦!
